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Iams Home 4 the Holidays Challenge

It’s a massive undertaking: trying to save 1.5 million dogs and cats in just three months. Yet Iams has teamed up with Helen Woodward Animal Center and 3,500 animal organizations worldwide to help orphaned dogs and cats find homes and to provide 5 million bowls of food through their Bags 4 Bowls program. Iams, Helen Woodward Animal Center (HWAC), animal welfare organizations, shelter dogs and cats, and Pet News and Views are hoping that you will participate in Home 4 the Holidays.

These beautiful kittens and momma cat are up for adoption at Helen Woodward Animal Center. (Photo by Susan Goldman Photography.)

Many of you know that Pet News and Views promotes “Adopt, Don’t Shop.” So, I’m fully committed to promoting this program. Okay, I can hear many of you say, but Iams is part of Procter and Gamble (P&G) and they test on animals. Let’s get this out of the way right now. I don’t approve of animal testing, and I’ve spoken with a number of people who work at Iams and P&G. I have also spoken with blogger Karen Nichols and others who have visited Iams’ testing site, and have learned that the dogs and cats are not force fed and are treated well. Please read Karen Nichols’ blog post about her visit to the Iams’ facility.

As for P&G, I still don’t agree with testing products on animals. Still, I totally support this program. I know many workers at animal centers would jump at the chance to get free food for their orphaned dogs and cats.

One More Issue
The people behind Iams and I agree dogs and cats should NOT be given as holiday gifts, and unless you plan on spending Chanukah, Christmas, Kwanzaa or any other holiday alone, the busy time around the holiday is not the best time to adopt. If you have a house full of guests, plan on adopting well before or after friends and family arrive.

This sweet Cocker Spaniel is part of Iams' Home 4 the Holidays' program. He is up for adoption. (Photo courtesy of Susan Goldman Photography.)

Visit your local animal center now to inquire about finding the right dog or cat for your family. Maybe you want to adopt an older pet that might be mellower than a puppy or kitten. Or maybe you want to add a second pet to your household? If that is the case, you need to find a pet that plays well with others. Workers at animal centers are there to assist you in finding the perfect match.

Once you have discussed getting a pet for your family and want to give a gift on a specific day–like the first days of Chanukah, Kwanzaa, or on Christmas day–wrap up a leash, pet toy, pet bowl, or other pet-related gift on these days.

Reducing the Number of Homeless Pets
Each year shelters and rescue centers are overwhelmed with as many as 8 million homeless animals. Because of this staggering statistic, the core mission of Iams’ Home 4 the Holidays is to drastically reduce the number of homeless pets through adoption. “Pet homelessness is an epidemic in our country and many animal organizations look to programs like Iams’ Home 4 the Holidays to help drive families to our centers to see these amazing animals,” says Mike Arms, founder of the adoption drive and president of HWAC. “They have been a part of the adoption drive for 12 years now and have really seen the benefit of what this program can do for animals, our employees, and the families who adopt.”

While adoption is paramount, the campaign acknowledges that not everyone is in the position to bring a new pet into their home. This year visitors to Iams’ Facebook page can follow the program’s Adoption Angels, new pet parents chronicling their personal journeys of adoption.

In addition to the Adoption Angels, Iams created the Bags 4 Bowls program. For every specially marked package of Iams dog or cat food purchased now through Jan. 4, 2011, Iams will donate one bowl of food to a participating animal organization. Pet News and Views will be participating in the Bags 4 Bowls program starting October 19. So be sure to look for details.

Animal Welfare Centers can Participate
Iams has established a dedicated toll-free phone number (800-421-6456) for animal organizations to call seven days a week for help and guidance with adoption needs and questions.

For more information about Helen Woodward Animal Center, read my story here.

47 comments to Iams Home 4 the Holidays Challenge

  • Bless Iams and Helen Woodward Animal Center for all they do on behalf of dogs. That cocker just melted me. TY for sharing this message, a very important one, with us Michele.

  • […] here: Iams Home 4 the Holidays Challenge « Pet News and Views Share and […]

  • […] to see these amazing animals,” says Mike Arms, founder of the adoption … Excerpt from: Iams Home 4 the Holidays Challenge « Pet News and Views Tagged with: amazing-animals, animal-organizations, country, help-drive, holidays, […]

  • Henriette Matthijssen

    Thanks Michele for doing this for the animals! And gratitude to Iams & Helen Woodward Animal Center in stepping up to help dogs & cats with donation of food for these hungry pets.

  • Linda Gray

    All my pets have been shelter rescues. My current orange tabby, Finnegan is big and healthy and a fabulous companion for my elderly mother. Shelters need all the support they can get for feeding, spay and neuter, vet care and advertising. Thanks, IAMS for contributing to this worthy cause.

  • chris b

    Good news from Iams make it complete by disassociating yourselves and your parent company P&G from animal testing!

  • Sanja Lalic

    I am too happy with my shelter dog. He is with me for 6 wonderful months. New energy – full house.

  • Dianne Hillier

    This is an examplary – nay outstanding effort on both Iams and Helen Woodward Animal Centre.

    In response to Iams creating the Bags 4 Bowls program. For every specially marked package of Iams dog or cat food purchased now through Jan. 4, 2011, Iams will donate one bowl of food to a participating animal organization.

    As I’m in the UK – I sincerely hope that this program will be run here too. I must say that I was once a very faithful Iams customer for years – until I discovered that they are part of Proctor & Gamble – I STOPPED my purchase of IAMS immediately.

    However on this exceptional occasion – I shall purchase specially marked Iams Cat food to give my support of this noble Bags for Bowls campaign – please just ensure that IAMS UK is participating too!

  • Sharon Balloch

    I am happy Iams is doing this I just wish that they could stop doing any animal testing. Our SPCAs here will not adopt out any pet for two weeks before Christmas.
    I have gotten some very wonderful animals, I usually take in senior dogs, they seem the hardest to place. Which is sad as they are wonderful and just want hugs and a nice warm bed next to my bed.

  • liz findlay

    thank you,this is a great idea to help the animals.

  • Bev

    Thanks for you support in our effort (I work at Iams) to get 1.5 million pets into furever homes over the next three months, Michele! Great article!

  • biljana

    its hell of work, but worth every minute spent.

  • Pastor Tim Redfern

    Thanks you snd God bless you, Michele! I will be forwarding this to selected friends at Care2.com. For the animals, Pastor Tim 🙂

  • […] Original post: Iams Home 4 the Holidays Challenge […]

  • First Pedigree, now Iams. Gotta love how competition is getting food in the mouths of rescue animals!

  • Arielle

    All of our pets are and always have been rescued animals – they are all loving and sweet and greatly cherished. Good luck with placing the 1.5 million pets – it’s a worthy goal and I applaud Iams!

  • Michele,

    Thank you for your strong voice in the animal welfare sector. We appreciate you for your hard work for all you do for animals.

    Warmly,
    Marcie

  • Michele, thanks for mentioning that dogs and cats are not force-fed/tortured at the Iams testing facility. The dogs and cats are well cared for in pristine state-of-the-art facilities. “Testing” consists of putting down food for the animals, measuring how much they consume and how efficiently they metabolize it. No force-feeding, no torture.

    Animal behaviorists work hard to ensure the test animals are well-socialized. In the cat habitat, someone is there to play with the cats all day long… which is more attention and sensory stimulation than my own cats get. Cats even have a state-of-the-art catio so that they can enjoy some time “outdoors.”

    Animal testing is not always a crime against nature. I can’t imagine feeding my pets food that has not undergone rigorous testing and nutritional analysis.

  • pat

    HOW WONDERFUL! GOD BLESS!

  • Lin Penrose

    Thanks to Michele, IAMS, & Karen Nichols. We adopted 2 cats from a kill shelter 16 years ago. The rest of approximately 40 drop-offs & migrants from nasty neighbors, we cared for ourselves. No $ help. sounds like the Helen Woodward Center is a wonderful place for the temporarily unwanted and IAMS is doing terrfic acts of kindness!

  • Karen Beliveau

    Iams testing center sounds like doggy, kitty heaven.
    Kudos to them.

  • Thank you Michele for this,I am so glad that Iams is doing this for our animals in shelters,And I am so happy to hear that these animals are not force feed or tortured in this testing,I think it is a start in the right direction for the animals.And thank you Michele for all the work you do, and I would love to have that cocker that is up for adoption. again I can’t think you enough for all you do for animals, most of my animals that I have had has been strays that I took in and care for.And thanks to Iams for stepping up and helping to feed the animals in the shelters.God bless you.

  • Thanks Lin, What is amp? And I hope you and everyone will post a comment about your adopted or rescued pets in the comments section of Tuesday’s post.

  • Mary, You are amazing too. So many animals have benefited from your kindness.

  • I`ts so wonderful!! God bless you Michele, Karen Nichols and the IAMS team: I`ll sure will leave a comment and will encourage all my contacts to do so. Thank you!!!

  • Becky Stover

    My last adopted shelter dog is a female mixed-breed. Her name is Sable and she came from Animal Services in Huntsville, Alabama. It was right before Christmas and her Mom could not find a home until her last puppy got one. So we took her last puppy and Mom found a home too. Sable has a long beautiful multi-colored coat and is gentle and sweet and has been the joy of our lives for 11 years now. We could not have asked for a more loving, well-behaved girl than she has been! We are so lucky to have her!

  • Derica

    Shelter Dogs are the best! This is a great cause and hope they raise plenty of food for the shelters.

  • Super Hurrah! This is wonderful. Thank you Iams.

  • Rikki

    What a wonderful article. My mother-in-law, who lives alone, just adopted a 1 year old toy poodle from a shelter 3 weeks ago. Missy had been rescued from a breeder along with 1 of her pups. She was very nervous and skittish when she was first brought home but has very quickly blossomed into a loving companion for my mother-in-law. They are inseparable!

    I would never dream of going out and purchasing a dog or cat. I truly believe animals choose their companions, not the other way around, and they find their way into our hearts and stay there. You just can’t buy that kind of love.

  • […] Iams Home 4 the Holidays Challenge […]

  • Maria P

    I found my dog, Artemis, thrown away in a box with her little brother when she was 10 days old. Her brother didn’t make it but Artemis is now ten years old and I can’t imagine my life without her. My advice is bring a stray in your family and help the shelters in any way you can.

  • Thanks Maria,
    So glad Artemis is well. I can’t believe that people could actually throw away a pet. I guess those people don’t have hearts. Yours is obviously big. I hope you and everyone will leave a comment on October 19. For every comment after the October 19th post, Iams will donate 25 bowls of food to a shelter. –Best, Michele

  • […] Iams Home 4 the Holidays Challenge « Pet News and Views This sweet Cocker Spaniel is part of Iams' Home 4 the Holidays' program. He is up for adoption. (Photo courtesy of Susan Goldman Photography ) Visit your local animal center now to inquire about finding the right dog or cat for your family. Thank you Michele for this,I am so glad that Iams is doing this for our animals in shelters,And I am so happy to hear that these animals are not force feed or tortured in this testing,I think it is a start in the right direction . […]

  • […] Shelter Cats and Dogs Up Coming Contest to Feed Shelter Cats and Dogs On Tuesday, I posted a story about Iams Home 4 the Holidays program. Iams has teamed up with Helen Woodward Animal Center and 3,500 animal organizations worldwide to […]

  • Stacey

    Michelle – Wonderful post and I commend your support of shelter animals that need our help. I’ll be sure to post a comment on Tuesday – in honor of Ted and Larry, my beloved cat and dog…we all rescued each other 🙂

  • louisebear2

    We have never bought a companion animal. Adoption is the only way to go–adopt from a shelter/rescue and save one life and make room for another to be saved!

  • All of my girls are rescues. My husband and I feel they saved our lives not the other way around . They are our fur babies the reason we get up everyday.ADOPTION IS THE ONLY WAY FOR OUR FAMILY.

  • […] in order to get readers. And she has a passion for pet adoption. Be sure to check out Iams Home 4 the Holidays Challenge and Where We Get Our Pets. (Full disclosure: Iams sponsored Michele at BlogPaws West […]

  • Adopted an australian sheppard 10 years ago…one of the best decisions I ever made…total member of my family. Full blooded 100% dog – not mixed with cow or elephant…just love and loyalty! Nothing better than Pet Adoption

  • Ashleigh L.

    Adoption and rescue animals are great. My cat was rescued as a kitten by a trap & release effort. A couple in this area runs it themselves, with their own $ and time & adopt the kittens out. They get vouchers for spay/neutering from ASPCA. They have rescued thousands of cats over the years. I am SO happy I got my Twyla kitty from them!
    Our other cat is a stray we took in a year ago before he ended up at the “pound.”

  • […] friend of mine who volunteers at Bideawee suggested I look there. It was there I found out about Iams Home 4 the Holidays (H4tH) program , and where I met Jane.” Jane found her forever […]

  • […] Iams Home 4 the Holidays Challenge « Pet News and Views […]

  • Pam

    We rescued a black lab mix puppy from an unwanted litter and got several neighbors to rescue “Kato’s” brothers and sisters. For a while we had a bunch of Kato look alikes in the neighborhood and sometimes would see what we thought was Kato running down the street. Usually it was a sibling, but you never knew which one it was without a closer look. Good job Iams for this challenge.

  • […] a blogger, I’ve had the good fortune to team up with Iams. I wrote a handful of stories about Iams’ H4tH (Home for the Holidays) program. And I participated in Iam’s Bags 4 Bowls contest. My site garnered over 480 comments, […]

  • lynda

    I love my adopted “older” coonhound. Couldn’t have a better pet! :O)

  • Hey! Just wanted to mention that I really like your entire writing style and that I am going to follow your blog on a regular basis from now on 😉 Stay the best!